TLB Prelude Notes
Every successful business in the world with a long-term strategy — has three core systems in place:
- A system to attract new leads into their sales funnel (traffic system).
- A system to convert and capture those leads or customers (conversion system).
- A system that is focused around the long-term needs wants and desires of eachcustomer (relationship system).
Testing and tweaking at every step in the process, is not “optional” — it’s REQUIRED.